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December is that time of year when business leaders around the globe look ahead to 2022 as they strive to anticipate trends. It’s also a time when statistical firms and analysts release a plethora of reports and forecasts as they attempt to flush out the lay of the land for the coming year. 

Here are some of the top findings for 2022:

Employees will continue to demand remote and work-from-home options

In a TV interview, Shark Tank’s Kevin O’Leary recently said that 53% of his organization’s employees have said they would rather quit their jobs than return to their employer’s physical office location. O’Leary said, “That’s okay with me.” Most companies are facing similar situations. Each will have to grapple with this trend if and when the COVID problem winds down and makes returning to the office safer.

Burnout will continue to be a problem

Both COVID and greater movements in employee-based psychology have brought forward a long-smoldering problem: Employee burnout. Existing workers have had to take on more tasks as hiring new people has proven to be difficult. In fact, millions of people are quitting their jobs for complex reasons. This means those that stay must work harder and longer. Employers must develop strategies for coping with the burnout factor.

Customers continue to demand sustainability

As the consciousness of climate change continues to grow in the wake of bigger storms, more destructive tornadoes, flooding events, and massive wildfires, the rank-and-file shopper is increasingly demanding eco-friendly products. They also want assurances from big businesses that they are making solid moves to implement sustainability policies.

Mobile purchases will continue to grow

Forecasts predict that mobile purchases of products will increase by 68% in 2022. Thanks to advances in smartphones, using them to buy stuff is now generally easier than using a laptop or desktop computer. Sellers must develop strategies to cater to this hot-selling medium or be left behind by competitors who do it better.

More small businesses must go online

Due to COVID, customers are “being trained” to shop super conveniently and safely from home. That means they can no longer rely on their long-standing mom-and-pop model for small businesses. Small business owners who do not establish an online purchasing option will lose customers if they don’t react to this trend.